Online/social marketeer, looking for a job!
Marketing and Advertising | Utrecht Area, Netherlands, NL
I'm a marketer with a research background, but technology is my passion. Prior to getting my MSc in communication studies I endeavored to become an electrical engineer and a computer scientist, but neither study included the social elements I craved in my education. Now I have the best of both worlds.
My niche is the overlap between these two worlds, the point where technology and marketing meets. Combining my education in marketing with my love of technology, I have a natural disposition for online and social media marketing. My ability to see the business perspective, yet understand programming and design aspects, makes me the perfect link between coders, creatives and management. I'm a marketing jack-of-all-trades that can be deployed anywhere.
Specialties: Social Media, Early Adopter (e.g. Twitter ID#11675), New Technology
Oct
2009 -
Sept
2010
Junior Online Strategist / Etcetera
One of the first employees at the new social media division of this full-service advertising agency, part of DDB Worldwide. Worked with large clients, such as the ABN AMRO national bank, to help them make effective use of social media. Set up monitoring/engagement tools, wrote employee and webcare guidelines, analysed and reported on monitoring data and provided workshops and training sessions. Developed social media elements in support of advertising campaigns and internal projects created at ETCETERA, including award-winning work such as the Bol.com ‘mummy suit’ viral and the Delete2009 project.
Left to return to university and get my MSc degree.
Feb
2008 -
Oct
2009
Marketer / Freelance
Developed marketing plans for beginning entrepreneurs, often using existing social media networks to push into the market. If needed also performed related tasks, such as developing websites, corporate identities or photo materials.
Jan
2006 -
Sept
2008
Audit Committee member / AEGEE-Enschede
Oversaw financial policy, audited the books and supported the treasurers of AEGEE-Enschede in performing their duties.
Jul
2007 -
Sept
2007
Project Manager / Markeys Branding
Supported the lead strategists by coordinating their name development projects, e.g. updating clients on project status, contacting research companies, consolidating research results, supervising brainstorms with freelancers, etc.
Feb
2007 -
Jun
2007
Intern / Markeys Branding
During my internship at this branding agency in the Netherlands, I evaluated the company's current situation and helped develop a new positioning and identity to set it apart from its competitors. Using this new identity as a guide I created a base for future marketing and communication activities.
Jan
2005 -
Jan
2006
Treasurer / AEGEE-Enschede
Treasurer of the largest students' association in Enschede during a full-time board year. Principal responsible for all financial matters concerning the association, from financial policy down to committee level budgets. Gained experience managing people as board liaison for several committees. Member of the audit committees of two conference foundations and an Erasmus (international student mobility) foundation. Involved in the financial organization of "Spring Agora 2005", a students conference with 800 participants, and "Media Minded", a students conference with 65 participants.
-
2008
-
2011
Universiteit Twente
Master of Science (MSc)
in
Communication Studies
-
2002
-
2008
Universiteit Twente
Bachelor of Science (BSc)
in
Communication Studies
Activities: students' association AEGEE-Enschede, study association Communiqué, student rowing club Euros, yearclub Scatenati, diverse committees within AEGEE-Enschede, summer exchange to Prague, band .punt Uit!
-
2000
-
2002
Universiteit Twente
Propedeuse
in
Computer Science
Activities: study association Inter-Actief
-
1998
-
2000
Technische Universiteit Delft
Electrical Engineering
Activities: student rowing club Proteus-Eretes, study association ETV
-
1992
-
1998
Da Vinci College Purmerend
VWO
in
High school education
Activities: Student council, High school musical, High school audiovisual team